Showing posts with label Random thoughts. Show all posts
Showing posts with label Random thoughts. Show all posts

Tuesday, 16 June 2015

The Sky Is Not Falling (and other thoughts about the changes in the Kindle Unlimited program)

KBoards has been on fire the last two days, as every short-fiction author moans and groans about Amazon’s new plan to change their borrows system to pay per-page-read, not a flat rate for any book read past 10%.

Technically, I guess I should be upset as well. After all, Storm, my 5-part short, does well on Kindle Unlimited. I think my income will drop by about 40% as a result of this change. But I’m not really upset, and here’s why.

Money isn’t the only reason I write short serials. In fact, it doesn’t even place in the top 3. Here are the top 3 reasons I write serials.

  1. It helps me release something quickly. I average between 30k and 40k published words a month. If I were writing 65k novels, it’d take me anywhere from one to two months to write a book, and that’s assuming everything goes well. But in the meantime, my readers will forget about me. New authors are busy releasing new books. If I don’t release, I will languish into obscurity.
  2. It increases reader retention. A serial is the best way to lock readers into your books. (See fascinating post on Rachel Aaron's blog.) It is insanely hard to find a reader. To keep them hooked to your books is exponentially harder. Series are a way to combat that.
  3. It gives me more books to promote. Let’s face it – some authors might make it without any form of promo, but most of us need to promote often to keep our books in the spotlight and to gain new readers. But at the same time, I don’t want to be promoting the same book over and over, and I definitely don’t want to be promoting a standalone book for free. Writing series books really help with that.
These reasons are basically good business practice – but they are about selling books, not writing them. That being said, I do have more personal writing reasons to skew to a shorter book.

  1. I’m easily bored. A 90k story might never get finished. A 15k story will almost always get finished.
  2. If a book bombs, and fingers-crossed that one never will, it’s a lot easier to move on when you haven’t invested three months of your life in it. Assassin’s Revenge – the entire series – took almost six months to write. It’s doing well enough, and it’s been well-reviewed, but had readers hated it? Let's not go there. 
  3. I’m incapable of writing long. It’s something about the way I pace books – I’m all about the high-notes, the key plot points, the climatic events. I can’t write restfully. I’m working on this and it comes with practice, but it’s only in the last few months that I’ve broken the 50k barrier. 65k in a book might never be possible for me.

Now, I’m not entirely altruistic. While I will always write, I might not write at the pace I do, neglecting friends and family and hobbies and my cat, were it not for the fact that I earn money at this. I watch the Kindle Unlimited rate keenly. I plan promotions and give away books. I run contests and hope to participate in boxed sets.

But I’m less than two years into what I hope will be a lifelong journey and I know there’ll be shocks and disruptions along the way. I need to remember - at the end of the day, I’m a writer that wants to keep writing and get read. While the business portions of this profession cannot be neglected, the urge that drives all of this is a creative one – a desire to tell the best possible story I can.

And no matter what Amazon does with the Kindle Unlimited program, the urge to tell a story never goes away.

That’s what’s important. That’s why the sky isn’t falling today.

Friday, 16 January 2015

The future of Kindle Unlimited?

No no, this isn't going to be one of those 'Why is Amazon stealing money from the mouths of my children' posts. For starters, I don't have kids. Also, my cat is plenty fat. 

While I'm one of the thousands of authors who closely watch Amazon's KU rate (it was 1.43 for the month of December, if you were wondering), I'm just as interested in the letter they send out after to participants. This month's letter was particularly enlightening. There's definitely some hints of change to come. 

Read along with me, won't you? My thoughts will be in red. 

***


Hello,

We have continued to see strong response from customers to Kindle Unlimited (KU) and are adding a bonus of $4.25 million to the previously announced base fund amount of $3 million, bringing the total fund to $7.25 million for the month of December.


(Tara imitating the voice of Amazon): We will pump as much money into this to keep the reimbursement rate within a tight band. If that number moves lower, it'll be gradual so that we don't get a flood of bad press. 

As we start 2015, we wanted to share some initial results from the first few months of Kindle Unlimited:•    Renewal Rates – Authors have chosen to renew their titles in KDP Select at rates in excess of 95% in each month of 2014.


(Tara imitating the voice of Amazon): HM Ward is an exception, people! 

Here's what I think. I think some people have seen their sales go up. Some down. Me? I can't tell. My sales are kind of neutral. Most of my books are in Kindle Unlimited. Now, would my sales have halved if it weren't for Kindle Unlimited? Probably. If I'm looking just at sales, I've plummeted. 

But I don't care. What matters is the amount of money deposited in my account. My mortgage doesn't care if the money comes from buys or borrows. 

I do know that in my genre, there's a lot of really talented authors. If KU is the way readers find their way to me, I'll take it. 


•    A La Carte Sales Growth – During the 5 full months since KU launch (August to December 2014), royalties to KDPS authors from a la carte sales have grown faster than a la carte sales on KDP overall or Kindle overall.


•    Adding in the payments for KOLL and KU over that time, total royalties to KDPS authors more than doubled when compared to the same period in 2013.

I'm down for a la carte sales. By a lot. So I'm not one of these authors. Or maybe I am. Maybe everyone's really, really down and I'm down less than these people. I also haven't doubled royalties, but I also didn't really exist in 2013. 

•    Total earnings on titles priced $2.99 or greater are growing faster than the overall average. The same is true for titles 150+ pages in length.

Here we go. Talk about burying the lede, Amazon. 

If this isn't an FYI that Amazon's going to start reimbursing differently for $0.99 or <150 page books, I don't know what is. Read it here. Next month, maybe two months down the road, as they make the tech changes they need at their end. But this is coming. There's been a bunch of chatter about the flat-rate reimbursement rate. It's going to change. 

And you know what? If it's $0.99 books, I'm okay with that. I think it's somewhat ridiculous that I get paid more for a borrow than a sale. More than the cost of the work, in fact. 

The length is troubling. I write erotica. Short works are the genre norm. Still, I'll confront it as it happens. 

<blah blah blah from Amazon about all-stars.>

We’ve gotten lots of great feedback in the past weeks and months, including a bunch of ideas on how to further improve the structure of the program and make it work better for authors and readers alike. Like everything we do, we’re looking hard at all your feedback and we expect to keep tweaking and improving the program in the future.

A double confirmation. Changes are coming. 

Best regards,The Kindle Direct Publishing Team

***

Don't expect the market to be stagnant, people. Amazon will tweak. You should be tweaking too. 


Wednesday, 11 June 2014

This will blow your mind!

***In self-promo news, the Professor's Pet is on a Kindle Countdown sale till the 15th! Just 0.99 US | UK ***

If you are of a certain age, you remember Calvin and Hobbs. And you know that its creator, Bill Watterson is legendarily reclusive. 

Until this.

What a fantastic thing to read first thing in the morning. It's going to keep me smiling all day. 

Thursday, 8 May 2014

Extreme Vertigo Alert

Once you get to a certain age, you know there are certain things in your life you would never do.

For instance - this one.

No. Fuck no. Not in a thousand years.